JEN BOULDEN

Following a decade running marketing for NYC Internet startups, Boulden received a “green MBA” on full scholarship from George Washington University. Upon graduating with honors, she co-founded Ideal Bite in 2005, a daily email dedicated to “light-green living.” The digital media venture grew rapidly by leveraging private equity capital, good business & branding sense, email list building techniques and a deep passion for building a true movement. Within 3 years, Ideal Bite was acquired by The Walt Disney Company.

Today Boulden co-leads HigherU.com, an online incubator and holistic digital marketing program for selected impact entrepreneurs, while also running her small family farm in Santa Barbara wine country, and AnavoFarm.org, nonprofit for farm animal welfare.